Email: It’s Good for Business

Yes, your company should consistently post blogs, maintain a Facebook page and tweet a repertoire of info bites, but these social media marvels have not replaced email – they’ve enhanced it. Email marketing is not a bygone of the past… Read more »

Employee Value Proposition:  Asking the Tough Questions

Engaging the best talent – and then retaining them – can be difficult in our talent-driven market. Sometimes we need to dig a little deeper to get results, and it often begins with questions – the tough ones.    “Why… Read more »

Security Snapshots

In your concern over cybersecurity, don’t overlook the basics. Property theft and vandalism still happen. Security cameras are an essential part of “best practices” for most businesses, due to their ability to capture clear images and videos. In the event… Read more »

Your Business and an Ethical Culture

With weekly – and sometimes daily – scandals in the corporate world, standing out as an ethical business is the backbone of success. It begins in the highest echelons of a company. When the owner, HR, and upper management make… Read more »

The Multi-Generational Company

    “Strength lies in differences, not in similarities.”     Stephen R. Covey         As Baby Boomers retire – in droves, Millennials take hold of the reins, and the first class GenZ college graduates enter the workforce, companies… Read more »

Cutting Through the Chaos of H-1B Work Visa

There’s a lot of emotions, politics, and general chaotic uproar surrounding the H–1B visa. Let’s pause a moment, dump the chaos, and take a straightforward look at the situation. It began when a shortage of technological, scientific, and other specialized talent… Read more »

Customer Service Tips for Social Media

Winning customer service doesn’t start when someone walks through your door or end with just a friendly phone call to follow up with a client. It doesn’t revolve around the occasional helpful email when someone has a question. Why? Because… Read more »